Evanescence digipak analysis

I decided to look deeper into the genre of the music I would be promoting in the video and digipak. I looked at other digipaks to see if there was a certain theme or rule that occured in rock/punk album covers.

Because I'm promoting a female artist in this project, I started looking at covers done by bands that had a female vocalist.

• This is the album from Evanescence, called 'Fallen' which was released on the 4th of March 2003. This cover followed many things that I have seen on other albums from other genres, such as having a close up shot female's face on the cover and having the name of the artist and the name of the album centred on the top. 
• With the name of the artist and of the album, I liked how the little design around the text connected them and made them look like they went together instead of having them put on as two seperate pieces of text. 
• I thought the look of the females face was quite intense, and thought that by having only her eyes in focus added to the intensity of her expression. The colour scheme of this album was something that made me interested in looking deeper at it, the only colours are blue, black and white which are all dull colours with sad and dark connotations. 
• The colour levels have been enhanced making the dark colours darker and making the light ones even lighter, making them contrast and giving the skin on the female a sort of glowing skin. I like how they have put a little black design around the cover and changing the opacity levels, making some parts strong and stand out where as other parts sort of faded into the background. 
• I found it strange that they put the design over part of her eyebrow hiding the piercing she had there. I thought they ghostly and intense look of the female along with the dark and dull colour scheme and even the name 'Fallen' sets the tone for the album, showing that the music inside may be dark and instense and may even touch on the subject of death (ghostly look of female). From being a fan of the band I know that they have decided to put Amy Lee on the cover who is the vocalist, instead of having a picture of the whole band, by singling her out I feel that they are trying to suggest that she may be the front man and may lead people to the conclusion that could be the most important member. I really like the look of this cover and even though it does follow conventions of other albums that have a female vocalist, they do it in such a different and dark way that although it is just a picture of the vocalist, it has a lot of emotion and shows the band and the music style.

• This is the centre fold of the digipak, on this page it feautres something that artists often put in digipaks called 'Thank yous' this is where the members take it in turns to list people in their life who they want to thank. For this digipak they have put the text in a black vertical box with white text. The white on black contrasts and makes the text visible. 
• I think it was a good idea to put the text in a black box because otherwise it would be lost in the background. All of the pictures used in the digipak are from the same photoshoot and have had simliar editing. The colour scheme throughout the digipak is blue, black and white and the colours have been over enhanced to make them contrast and give the appearance of them not being human. 
• The band are all wearing black and have a similar facial expression. The clothing they are wearing looks like it could be a somewhat uniform and doesn't allow the band to show their personality throught their clothing. Because this is the centre fold of the digipak the band has been careful and haven't placed any ones face in the middle, because this will have the fold line and crease in it, going through their face, this is something that I should be careful with when designing my centre fold. 
• In the background in this picture is similar to the design that is dotted around on the cover of the album, that went over Amy's face. I like how they have continued to use it in the rest of the cover and changes from being very dark and bold in some places to being very light and almost not visible in other places, just like it did on the cover. 
• Only two of the members are that visible in this picture. Two of the members are in the foreground and are in focus but the other two are just in the background and are blurred. I don't like how they have done this,as it almost looks like the two members in the background arent as important to the ones in the front and gives them the appearance of being distant from the other two. 
• I like how they have used the same photo shoot throughout the digipak and how they have used similar editing techniques and themes throught, showing that even if the pages get seperated that they belong together.

• This is the back of the digipak for the album 'Fallen' the back of the digipak features the other 3 members of the band who aren't shown on the cover because only Amy is, none of the members are looking at the camera on this picture where as Amy on the front cover is looking into it. 
• The member in the foreground is looking down and is even putting his hand up as if he's trying to cover up the camera. Only one of the members is in focus on this picture (the same one who is in the foreground with Amy on the centre fold) and the other two members are in the background, blurred out so much that you can't even see the expression on their faces.
• The members are all in dark clothing like they have been throughout the digipak. On both the left and right side of the picture there is text going down the page vertically, the text is the bands name, the album name and the label the band are signed with. I can see how it would be good to put this information down one side of the picture but don't see why it has been put down on both. 
• The producers who worked with the band on this album are listed on the bottom of the page but in very small font which isn't very visible. The track listing is something that is put on the back of most albums and usually takes up most of the room, but with this cover the track listing is very small and put on the limited black space there is, the font is in white and would have been lost on the picture so they have tried to place it on whatever black space is available but in return has made it really small, this has happened because they have decided to put a picture of the band on the back which is something that isn't usually done. 
• This album has the barcode on the back of the album, this is usually done because the main, big picture is put on the front of the album and the back is usually left quite plan so by putting the barcode on the back , it isn't covering any of the design on the front, but with this album it also has a picture on the back but have decided to keep the convention of keeping the barcode on the back.