- This is the magazine advertisement I made for my digipak. I decided to use a similar theme as I used in the actual digipak, on the advertisement so it would the audience would be able to make the connection when looking in a magazine or in a shop for the album. I used the same background which I used throughout the digipak and changed the colour variation.
- All font on the advertisement were used in the digipak. I decided to include some names of the songs on the album that would have all ready been released and ones that already have created a 'buzz' about the album and the artist.
- I included the label that the artist has been signed to, so when people look at the advertisement they will be able to see what sort of genre the artist is, purely by seeing the label and linking them to previous artists they have heard signed on the same label.
- I put where the album would be available online, such as iTunes, and MyMusic. I included star ratings on the advertisement as well as quotes from magazines that cater to the audience of the rock genre, where I feel my artist would be placed.
- Instead of using the same picture as the one on the digipak and have it as part of the background, like a lot of other advertisements I have seen do, instead I decided to place the actual album cover on the advert and put a black border around it so it lifted of from the background and was more visible as both have leopard print backgrounds.
- I'm really pleased with how this advert has turned out, it has a very similar design to the whole of the digipak, but think it has enough differences to ensure that it doesn't look like a copy of one another.
- I didn't use the same techniques I have seen on a lot of advertisements such as having the actual picture used on the cover or one very similar and blending it in to look as if its part of the background and instead decided to to have it completely separate as I feel it puts more focus on the actual cover and makes it more recognisable when in a shop or online.
Tuesday, 1 April 2014
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